While many men around the world have embraced the humble hair wax as a grooming staple, women still seem to be somewhat baffled about how to incorporate a wax into their styling routine. I encountered this exact scenario recently when my sister was having let’s say hair management issues. I simply took a small amount of Shu Uemura Master Wax, heated it in my palms and applied to the unmanageable section of her hair and done! Needless to say, I never saw my Master Wax again.
There’s so much to love about this product as a male – you can use it to add texture to short, spiky or messy looks, or use it to create a slicked ‘Don Draper’ inspired look. Apart from its versatility, here are few more reasons you’ll love Shu Uemura Master Wax:
Strong & Natural – unlike styling products which offer a firm hold and stiff look, Master Wax is formulated with a sophisticated blend of ingredients which leave hair feeling smooth and supple removing unwanted stickiness or shiny greasiness.
Reworkable Hold – Restyle on the run with this wax without hair looking fluffy or dry. Best of all the holding power remains the same.
It’s Good for your Hair – Master Wax uses Japanese Cedar Bud extract combined with Beeswax and anionic and amphoteric polymers to help fortify, create texture and revitalise the hair fibre.
Runway Ready – The hottest hair trends right off the runway included piecey texture, sculpted shapes and smooth, sleek accents which are easily achieved with Master Wax.
A touch of shine – According to Global Beauty Track 90% of women want a strong hold wax which will leave a glossy finish, and Master Wax will help. Simply rub a small amount of wax in both hands. Apply on the desired area from roots to end.